Tag: App Store

Categories
Business

How’s that Mac App Store working for you?

Kevin Hoctor: “Besides losing cash flow, I also wanted to be able to compare direct and app store sales. Running both throughout the month of January was very revealing. My direct sales are right on target with my projections for January based on MoneyWell sales in the previous two years. Unit sales from the Apple store are three to four times our direct sales. The two stores seem to be capturing customers independent of each other. Selling my apps through the Mac App Store has almost tripled my overall revenue. I’m not complaining at all.“

Emphasis is mine. I believe tripling sales is a good thing, right? Wish I could do that with RxCalc.

Congratulations Kevin.

Categories
Business Mac

On the Mac App Store

Kevin Hoctor: “Why? Because our software is worth the price I charge. I also owe it to my customer base to make sure my company is well-funded and continues to provide excellent software and support in the future. The profit curve is not negatively affected by higher prices until you are significantly out of the range of your competition—and by competition, I mean software that matches your software in quality. I’ve seen too many companies go out of business because they try to compete on price.”

He’s right.

Categories
Apple

The Murky Waters of the App Store

ShiftJelly: “I see now why people are so angry at the ‘murky’ nature of the App Store, and I’m starting to agree with them. My Frame was approved by Apple 3 times (once for each version we released), and then now, at version 1.2 they decide it’s to be removed?”

As an App Developer you have to get it while the gettin’s good. Hopefully Apple never decides Pharmacokinetics Calculators are bad for the store. 🙂

Categories
Development

It’s clear I’m doing something wrong

Finger Gaming: “Based only on Refenes’ sales figures for a limited number of the game’s many price tiers, Zits & Giggles generated at least $4,431 at the $15, $50, and $299 price points alone. It currently holds an App Store customer rating of two and a half stars out of five, with only two written reviews, one of which reads in its entirety, “It’s hilarious.”” – Caution: There’s a bit of language in article, but it’s interesting to see what Refenes’ experiment produced. Folks buying a silly little game for over $300.00. Wow, I think I need to get into gaming.