Every once in a while developers drop interesting nuggets of information on Twitter or their weblogs on the state of Apple App Stores and how they relate to their businesses.
“First, we had hoped to find a sweet spot between consumer and pro users, but the market for Status Board turned out to be almost entirely pro, which limits potential sales on iOS â€” as weâ€™ve learned the hard way over the past couple of years, thereâ€™s not a lot of overlap right now between â€œproâ€ and â€œiOSâ€.”
Panic is a shop I look to for direction and inspiration. They build solid, beautiful, easy to use applications. Their ratio of Mac to iOS Apps is pretty interesting. Their main Mac applications; Coda and Transmit, are aimed squarely at professionals. If you look at their remaining iOS applications two are complimentary to their Mac counterparts; Coda and Transmit, and the third, Prompt, is most likely built using code and knowledge gained from their other apps. That is not meant as a criticism. It makes total sense. Coda and Transmit are their big dogs, why not make iOS versions of them? I’m looking forward to Panic’s year end report. The last two have been amazing reads.
This morning as I was scrolling through my Twitter timeline, trying to avoid political talk, I noticed an exchange between Michael Love and David Barnard. As suspected, iPhone is the money maker and iPad is not pulling its weight.
Nobody making $ on 1) Watch apps 2) TV apps 3) Mac apps or 4) iMessage apps. Apple has one profitable dev platform. https://t.co/jVgXmAAHhS
— Michael Love (@elkmovie) December 18, 2016
Not long after that exchange I saw a nice tweet from James Thomson, of PCalc fame. It looks like the iOS App Store is his primary source of income.
In the last year PCalc’s revenue breakdown has been 78% iOS (72% full app outright, 6% via IAP in Lite), 21% macOS, and effectively 0% tvOS.
— James Thomson (@jamesthomson) December 18, 2016
Depending on the podcast I’m listening to, Core Intuition vs. Accidental Tech Podcast, I’m either excited about the state of the Mac or completely bummed about it. Regardless, it feels like Apple is pushing the iPad toward the Prosumer market and keeping the Mac alive for Professionals, mainly those creating iOS Apps (Hey, we need a platform for creating apps, right?)
Having said all that, I’d still like to take a shot at the Mac software market. I don’t need to make millions, but it would be nice to make hundreds. 😀